GoFundMe Vs Indiegogo
GoFundMe is an online crowdfunding website where people can start campaigns for various types of events in order to raise funds or donations for the cause the event or campaign is being held for. GoFundMe allows people to raise funds for many events such as charitable events, personal events, and also for medical causes and emergency causes. Indiegogo is also, very much like GoFundMe an international online crowdfunding website where users can start campaigns for charitable events, start-up businesses, and for a personal idea that needs to be promoted. And much like GoFundMe, Indiegogo also acts as a platform for the users to start these various types of campaigns for different causes.
Both GoFundMe and Indiegogo are based in California, United States of America. While the former’s headquarters are located in San Diego, California, the latter’s headquarters are located in San Fransisco, California. Indiegogo is slightly older that GoFundMe. Indiegogo was founded in the year 2008, making it one of the oldest crowdfunding website, while GoFundMe was established two years later, in the year 2010.
Differences between GoFundMe and Indiegogo
GoFundMe and Indiegogo may both cater to users in order help them with crowdfunding, but their approach and their methods vary a lot. Let us see some of the major differences between both the platforms.
Difference 1: GoFundMe is used mostly by the users to promote their personal causes while Indiegogo is more unique in nature and users generally start campaigns related to diverse causes on it.
Difference 2: GoFundMe is more generous when it comes to its fees. While it does not charge the users to creating an account or starting a campaign, it deducts fees from the donations that the user gets for his or her cause. Indiegogo’s fees can vary based on the campaign and are generally higher than GoFundMe’s.
Difference 3: Like mentioned earlier GoFundMe is very welcoming to users who are looking to promote personal campaigns like education, medical causes, sports, and so on. GoFundMe does not have its very own independent community but is extremely enterprising and the campaigns made on it are easily shared among many people because of its various affiliations. Indiegogo generally has a larger audience because it does not particularly stress on only a certain type of campaigns. And because of this, it has a very large community with many users putting up or starting their campaigns and competing to garner attention from the audience.
Difference 4: While GoFundMe does concentrate more on personal campaigns, due to its popularity and its reach, the campaigns that are started with its help generally get higher donations. The same cannot be said for Indiegogo, the donations that the causes get are low-average funds and the saving grace for this website is that it has a large community where more people want to start campaigns because it does not concentrate on a set of events or causes.
Difference 5: The donations that are made for causes and campaigns that have been started by the users with the help of GoFundMe do not believe in the All or Nothing motto. The users can walk away with all the donations that they have begotten irrespective of whether the target amount has been achieved or not. Indiegogo, on the other hand, provides two options, Flexible and Fixed. Their fixed option follows the All or Nothing motto where the user has to generate the donations that he or she has first predicted. If not he or she walks away with nothing. The flexible option of Indiegogo is just like GoFundMe’s model.